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1. Introduction
Penquinzoo Ltd ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile applications, games, and website (collectively, the "Services").
Important: By using our Services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our Services.
2. Scope and Updates
This Privacy Policy applies to all software products, mobile applications, games, and web services distributed by Penquinzoo Ltd across all major platforms including but not limited to Google Play Store, Apple App Store, and our website at penquinzoo.com.
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page
- Updating the "Last Updated" date at the top of this policy
- Sending notifications through our applications or via email
You are advised to review this Privacy Policy periodically for any changes. Your continued use of the Services after any modifications indicates your acceptance of the updated Privacy Policy.
3. Information We Collect
3.1 Information Collected Automatically
When you use our Services, we automatically collect certain information about your device and usage:
- Device Information: Device model, operating system and version, unique device identifiers, mobile network information
- Advertising ID: Google Advertising ID (GAID) or Apple ID for Advertisers (IDFA)
- Usage Data: Game progress, session duration, features used, in-app interactions, pages visited
- Technical Data: IP address, browser type, time zone, crash logs, performance metrics
- Approximate Location: Coarse location data derived from IP address (country/region level, not precise GPS)
3.2 Information You Provide
If you create an account or contact us, we may collect:
- Name and email address
- Password (encrypted)
- Date of birth (for age verification)
- Any information you provide in communications with us
3.3 In-App Purchase Information
When you make purchases through our apps:
- Transaction Data: Purchase history, transaction IDs, purchased items, purchase dates
- Payment Information: We do NOT collect or store credit card or payment details. All payment processing is handled securely by Google Play Store or Apple App Store
- Purchase data is used to deliver purchased content, prevent fraud, and provide customer support
3.4 Data Stored Locally
Certain data is stored only on your device and is NOT transmitted to our servers:
- Game settings and preferences
- User-customized themes and configurations
- Local game save data and progress (unless cloud sync is enabled)
- App settings and customization options
This locally stored data remains on your device and is deleted if you uninstall the app or clear app data.
4. How We Use Your Information
We use the collected information for the following purposes:
4.1 Service Delivery and Improvement
- Provide, maintain, and improve our games and applications
- Deliver purchased content and features
- Process in-app purchases and manage subscriptions
- Provide customer support and respond to inquiries
- Fix bugs and optimize performance
- Develop new features and functionalities
4.2 Analytics and Performance
- Analyze app usage patterns and user behavior
- Monitor app performance and stability
- Identify and diagnose technical issues and crashes
- Generate statistics about how our Services are used
4.3 Advertising and Marketing
- Display personalized advertisements relevant to your interests
- Measure advertising effectiveness and optimize ad delivery
- Send promotional communications about new features or products (with your consent)
4.4 Security and Fraud Prevention
- Detect, prevent, and address fraud and security issues
- Verify user identities and authenticate access
- Monitor for suspicious or illegal activity
- Protect against unauthorized access or abuse
- Comply with legal obligations and enforce our Terms of Service
5. Third-Party Services and Data Sharing
We use trusted third-party services that may collect and process your information. We do not control these third parties and are not responsible for their privacy practices.
5.1 Advertising Services
Google AdMob
- Displays advertisements in our free apps
- Collects: Advertising ID, device information, IP address, usage data
- Purpose: Deliver personalized ads and measure ad performance
- Privacy Policy: AdMob Privacy Information
- Google Partners: How Google uses data
Appodeal
5.2 App Distribution Platforms
Google Play Services
- Handles in-app purchases, app distribution, and user authentication
- Privacy Policy: Google Privacy Policy
5.3 Analytics Services
We may use analytics services to understand app usage and improve user experience. These services collect aggregated, non-personally identifiable information about how you interact with our apps.
5.4 When We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- Service Providers: With trusted third parties who assist us in operating our Services (advertising, analytics, hosting)
- Legal Requirements: When required by law, subpoena, or court order
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- Protection: To protect our rights, safety, or property, or that of our users
- With Consent: With your explicit consent for any other purpose
6. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from your jurisdiction.
When we transfer personal data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy and applicable data protection laws, including GDPR where applicable.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.
Retention Periods:
- Account Data: Until you request deletion or account closure, or after 2 years of inactivity
- Analytics Data: Up to 24 months from collection
- Crash Logs: Up to 90 days
- Purchase Records: As required by tax and financial regulations (typically 7 years)
- Communication Records: Up to 3 years after resolution
After the retention period expires, personal data is securely deleted or anonymized.
8. Your Privacy Rights
8.1 Access and Control
You have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate or incomplete data
- Deletion: Request deletion of your personal data ("right to be forgotten")
- Portability: Request a copy of your data in a structured, machine-readable format
- Objection: Object to certain processing of your data
- Restriction: Request restriction of processing under certain circumstances
- Withdraw Consent: Withdraw consent at any time where processing is based on consent
To exercise these rights, contact us at support@penquinzoo.com. We will respond to your request within 30 days.
8.2 Opt-Out of Personalized Advertising
You can opt out of personalized ads through the following methods:
On Android:
- Go to Settings → Google → Ads
- Enable "Opt out of Ads Personalization"
- You can also reset your Advertising ID to limit tracking
On iOS:
- Go to Settings → Privacy → Tracking
- Disable "Allow Apps to Request to Track"
- Or go to Settings → Privacy → Apple Advertising
- Enable "Limit Ad Tracking"
Additional Resources:
Note: Opting out of personalized ads does not mean you will see fewer ads, but the ads will be less relevant to your interests.
8.3 Analytics Opt-Out
You can limit analytics tracking by:
- Disabling analytics in app settings (if available)
- Using device-level settings to limit app tracking
- Contacting us to request exclusion from analytics
9. Children's Privacy
We are committed to protecting the privacy of children. Our Services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.
If you are under 13 years old, please do not use our Services or provide any personal information to us. If you are a parent or guardian and believe your child under 13 has provided us with personal information, please contact us immediately at support@penquinzoo.com.
If we learn that we have collected personal information from a child under 13 without parental consent, we will take steps to delete that information as quickly as possible.
Age-Appropriate Apps
Some of our apps may be suitable for children. For these apps:
- We comply with the Children's Online Privacy Protection Act (COPPA)
- We may use age gates to restrict access
- Advertising is limited to age-appropriate content
- We do not collect personal information beyond what is necessary for app functionality
10. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
Security Measures Include:
- Encryption of data in transit using SSL/TLS protocols
- Encryption of sensitive data at rest
- Secure authentication mechanisms
- Regular security assessments and updates
- Access controls and authentication requirements
- Monitoring for suspicious activity and security incidents
- Employee training on data protection and security practices
Important: While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we continuously work to improve our security practices.
11. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our website and store certain information.
Types of Technologies Used:
- Cookies: Small data files stored on your device that help us remember your preferences and improve functionality
- Web Beacons: Small graphic images used to track page visits and email opens
- Local Storage: Storage on your device for app preferences and settings
- SDKs: Software development kits that enable certain features and collect usage data
Cookie Management:
You can control cookies through your browser settings. Most browsers allow you to:
- View and delete cookies
- Block third-party cookies
- Block all cookies
- Clear cookies when you close your browser
Note that disabling cookies may affect the functionality of our Services.
12. California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to Know: Request disclosure of personal information collected, used, or shared
- Right to Delete: Request deletion of your personal information
- Right to Opt-Out: Opt out of the sale of personal information (we do not sell personal information)
- Right to Non-Discrimination: Not be discriminated against for exercising your privacy rights
To exercise these rights, contact us at support@penquinzoo.com with "California Privacy Rights" in the subject line.
13. European Privacy Rights (GDPR)
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR):
Legal Basis for Processing:
- Consent: For marketing communications and certain data processing activities
- Contract Performance: To provide Services you've requested
- Legitimate Interests: For analytics, fraud prevention, and service improvement
- Legal Obligations: To comply with applicable laws
Your GDPR Rights:
In addition to the rights listed in Section 8, you have the right to lodge a complaint with your local data protection authority.
14. Do Not Track Signals
Some browsers have a "Do Not Track" (DNT) feature that lets you tell websites you do not want your online activities tracked. We currently do not respond to DNT signals. If we do so in the future, we will update this Privacy Policy accordingly.
15. Third-Party Links
Our Services may contain links to third-party websites or services not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
We strongly advise you to review the privacy policy of every site you visit. We are not responsible for any decisions you make based on information from third-party websites.
16. Changes to This Privacy Policy
We reserve the right to update or change our Privacy Policy at any time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page
- Updating the "Last Updated" date
- Providing in-app notifications or email notifications for material changes
Material changes will take effect 30 days after posting. Your continued use of the Services after changes become effective constitutes acceptance of the revised Privacy Policy.